the types of persuasion that rely on data, facts, and examples are the “big three” of persuasion. The kind of persuasion that relies on evidence is called “emotion-based persuasion.” This persuasion type is based on the fact that you can feel emotions and emotions can change your responses. For example, you might be angry with a customer, but not because you are angry at them. You might be angry because you are angry with a coworker.
You may be angry, but your anger is not based on the fact that you are angry at the customer. Rather, you feel angry because you are angry with your coworker.
While emotion-based persuasion can be a powerful way to convey information, it can also be manipulative, especially when it is used to push for an emotional response. For example, if someone is angry with you, it is likely because they have done something to you. For example, if an employee has been rude to you, it is likely because they have done something to you, whether consciously or not.
When we’re dealing with persuasion, evidence is our ally, and we only use it when it is absolutely necessary. Asking for data or facts is an attempt to get you to agree to something, so it is important to get your point across as well as possible. If you have a point, you need to be able to back up it in a convincing way.
Persuasion is one of those things where we just don’t know. It’s like a game of telephone where the player doesn’t know whether what they are asking for is a yes or no. It is always possible to guess. Unfortunately, it is also possible to give the wrong answer. For example, if you are asking for data about a health condition you are really not looking for, you may be hoping someone will tell you something you already know.
In the case of persuasion, it is impossible to have an answer that is 100% correct and 100% accurate. But you can have a way of backing up your answer to your question in a convincing way. You can use facts. Even better is to use data and examples.
While persuasion can be about facts and examples, persuasion is only possible if you can find someone who has seen your video and will tell you something that you already know. You can’t just Google “how to convince someone” and expect to have an answer that is 100 correct and 100 accurate. For example, if you are asking people to vote for you, you can’t just ask them to do that.
The only way to get people to do something is to use examples. Because the most effective way to persuade someone to do something is to give examples of what they could do.
I could just throw out a bunch of different statements like “if your wife is cheating on you, then you should divorce her.” I don’t know about you, but if that were the only way to persuade someone to do something, they would never do that. So it is important to use data. For example, if the people you are trying to convince to vote for you are already voting, you can probably use that to your advantage.
I know that lots of people assume that data is the only type of persuasive power that can be used. This is usually because of the way it’s presented. Data is presented in “scientific” or “analytical” ways to us. Scientific means “hard to change,” and analytical means “hard to control.” It’s presented as hard evidence.
